The Morning After: Nothing is ‘in talks’ to bring its smartphones to the US

Whereas many telephone followers within the US are intrigued with the Nothing Cellphone 1, with its clear again and flashing glyph design, they couldn’t purchase one. No less than, not simply. It is likely to be simpler for its follow-up gadgets, although.

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Nothing co-founder Carl Pei advised CNBC the Nothing Cellphone 1 is not obtainable within the US as a result of the corporate wasn’t able to cope with the complexities of the market, which normally entails coping with highly effective US carriers. “Now we’re in discussions with some carriers within the US to probably launch a future product there,” he stated. Nothing already sells its Ear Stick wi-fi buds within the US, which apparently made up a 3rd of that product’s gross sales. And because the co-founder of OnePlus, Pei is already nicely acquainted with the US smartphone market. It took years for OnePlus to launch a tool with provider assist.
Nothing has topped 600,000 Cellphone 1 gadgets offered to date. However Pei has massive ambitions, matched by equally massive challenges. He beforehand stated the corporate has a “zero-percent margin” on its telephones, as a result of robust US greenback and less-than-favorable phrases from suppliers. “The objective is to be worthwhile in 2024,” he stated.
– Mat Smith
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