Instagram launches its BeReal clone, Candid Stories

Instagram’s BeReal clone is now official. Meta launched “Candid Tales,” a brand new characteristic with Instagram Tales that recreates BeReal’s signature once-a-day selfies. The characteristic will likely be testing in South Africa to begin, in accordance with an organization spokesperson.

BeReal, which initially launched in 2019, has gained a gentle following during the last 12 months, significantly amongst teenagers and Gen Z customers. The app markets itself as a extra genuine various to mainstream social media platforms, because it solely permits once-daily posting and has restricted methods for customers to work together with each other.

Like BeReal, Instagram’s Candid will immediate customers as soon as a day to share a selfie, and customers will solely be capable to see their buddy’s Candids as soon as they’ve uploaded their very own. Candid selfies, like BeReal posts, will snap a photograph with each a tool’s entrance and rear-facing cameras concurrently. 

Meta has been engaged on a model of Candid since at the least this summer season, when a characteristic referred to as “candid Challenges” was noticed within the app. The corporate mentioned on the time it was an “inner prototype.” Snapchat and TikTok have additionally launched takes on BeReal in current months.

Instagram's new Notes feature.


However BeReal isn’t the one platform Instagram is taking over with its newest replace. The app can also be introducing a brand new “Notes” characteristic, which permits customers to append a 60-character standing replace to their profile in Instagram’s inbox. As with Candid, Instagram has been testing Notes for months, however the characteristic could have taken on new significance following Elon Musk’s takeover of Twitter. The New York Instances reported final week that some at Meta have prompt Notes may assist the corporate compete with Twitter at a second when many are looking for options.

Instagram can also be introducing just a few different options geared towards getting customers to work together in smaller teams. “Group Profiles” will enable teams of pals to create shared profiles with a number of contributors. Likewise, the app is testing “collaborative collections” so a number of folks can share posts to the identical house within the app.

Replace 12/13 4:20 PM ET: Up to date with extra details about the place Candid will first be obtainable.

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