Review

Hinge is adding video identity verification to combat fake accounts

Beginning subsequent month, relationship app Hinge will start rolling out a brand new profile verification function to fight a surge in faux accounts. Dubbed “Selfie Verification,” the function will immediate customers to add a video of themselves, which the app, with a mixture of machine studying and human oversight, will use to substantiate they seem like the particular person pictured of their profile. Individuals who full the method will get a “Verified” badge on their relationship profile.

Hinge mum or dad firm Match Group informed Wired, the primary publication to report on the function, that Selfie Verification would roll out to all customers by December. “As romance scammers discover new methods to defraud individuals, we’re dedicated to investing in new updates and applied sciences that stop hurt to our daters,” Hinge spokesperson Jarryd Boyd informed the outlet.

The function comes after Wired author Lauren Goode wrote about her expertise with Hinge’s many bots. The app, like many different relationship platforms, is rife with faux accounts, and the true individuals behind them will typically try to rip-off their matches out of cash. As an example, “pig butchering,” one of many extra common on-line relationship schemes, regularly sees victims tricked into “investing” their cash into faux cryptocurrency platforms. As Gizmodo factors out, on-line relationship scams aren’t new, however they’ve turn into extra prevalent for the reason that begin of the pandemic. In February, the Federal Commerce Fee issued a warning to on-line daters, noting that individuals reported dropping a file $547 million in 2021 from on-line relationship fraud.

How a lot Selfie Verification will assist defend Hinge customers from such scams is difficult to say. Different Match Group apps, together with Tinder, already make use of related options. On these platforms, customers aren’t required to confirm their id, and you continue to see loads of faux accounts.

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